Why should i register a .BW domain name?

Domain Names are a unique identity on the Internet,ccTLDs unlike other generic domain names like .com, provides an identity that is a distinct association to a country. Therefore the .BW name space has the added advantage of providing not only a globally recognized Internet Identity, but also gives a national identity as a Motswana or   associates an organization with Botswana.
The .BW name space is a national resource that supports the "Buy Botswana”, campaign by promoting local content.With close to six thousand names at the time of writing,the ease of acquiring a nice easy to remember name with the .BW namespace is 95% possible as compared to the generic namespaces like .com where a chance of getting such a nice name is 1 in a million chances.

Source: http://nic.net.bw/
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